G Suite

In addition to its no-frills design, enjoyable app experience, and synchronized product offering, G Suite features interaction design and interface copy that makes its products feel approachable and human. So rather than try to tell people what was so great about G Suite, we borrowed actual language from their toolbars and notifications to illustrate just how relatable it was.

Google Fiber Moving Kits

With Fiber rolling out in Kansas City, our client wanted to appeal to a customer base most likely to be interested in switching internet providers—people moving into a new home. What started out as a straightforward direct mail brief eventually turned into moving kits design to give mobile tenants one less thing to think about, and position Google Fiber as the helpful, straightforward solution to traditional ISPs.